There is a lot of talk concerning API integrations and they are critical. It's easy however for a non-tech person to get lost in the sea of standards, terms and changing trends.
So, what is "API integration" you ask?
API integration is basically the connection between two or more applications via their APIs (application programming interfaces) that allow systems to exchange data sources. Essentially, it allows data to flow between two or more systems.
Integrations power processes throughout many sectors and layers of an organisation to keep data in sync, enhance productivity and drive revenue. It's an integral part and parcel of almost everything in the digital world. No matter the business and the size of the enterprise, APIs enable seamless operation and performance of applications and web systems.
There is an additional requirement to achieve optimal and automated business processes and procedures that interact and share critical data and this is where API integration comes in.
We can integrate with existing APIs and where required create our very own to ensure the gears continues to spin.