AdSign
FAQ

Frequently Asked Questions

If you can't find an answer here, please contact us and we will do our best to answer!

Q.

We’ve seen websites offering logo design for about the same price as a hot chook. Why should I pay more for AdSign to design my logo?

A.

Your logo is an investment in your business. Good logos communicate a wealth of information, attract potential customers and portray a perceived value of your goods and services. A good logo does this before they experience anything else. Good logos are timeless, memorable and allow your customers to build trust in you and your brand. It’s not really something you want to cut corners on!

At AdSign we put everything we have into our designs. We research the industry, competitors, brainstorming and sketching in order to ensure we have a design that stands out in the crowd while also fitting your needs.

The entire process can take a fair bit of time, which is why it will cost you more than a chook, but we believe it’s well worth the extra cost. Plus, a good logo will last longer than a hot chook!

Q.

Is AdSign a digital interactive agency?

A.

People used the word “digital” as a prefix in the days before digital devices pervaded every part of our lives, heck our full business name is AdSign Interactive which has to say something!

We are beyond that now and saying “digital” is something our grandparents do. We solve business problems and because the things people use are likely digital, the solution will likely be digital as well.

Q.

We already have a good printer, can I use AdSign just as a graphic designer?

A.

You can. We are more than happy to work this way. We respect the relationships our clients have with their current printers and suppliers and nine times out of ten it makes more sense to operate this way.

At times we still offer a complete package, printed and delivered to you. We work with a range of specialised print houses, each catering for specific print solutions.

Q.

How long does it take to have designs printed with AdSign?

A.

For more printed products, you can expect delivery within five to seven business days from when you place the print order.

Obviously design is one thing but if you need something in a hurry, we try everything we can to deliver it sooner. Some less standard products can take a little longer, we can advise you exactly how long when we provide you a quote.

Q.

How should I provide my artwork to you for printing?

A.

We advise partners to please provide us with artwork that conforms to the following specifications. To ensure your final printed product will look fantastic it should have trim marks. Don’t worry too much about bleed marks, colour bars etc.

We do require our artwork have an external bleed of 4mm where applicable. It is also a good idea to make sure that nothing important is any closer than 3mm from the edge of the page.

For printing, please ensure that all files (and images) are in CMYK and the resolution required for most jobs is around 300dpi when at 100% size. For larger format jobs, 150dpi is usually acceptable.

We prefer a maximum of 300% ink coverage when printing on coated stock and 260% for uncoated stock. If you would like to achieve rich black, try C40 M0 Y0 K100. Rich black should not be used for text.

Sometimes files require various transparencies. We would like all files flattened to ensure these are correct. All fonts should be outlined or embedded.

Oh and one last thing, when it’s time to prepare the files, we love receiving PDFs.

Q.

How do you accept payment?

A.

We are able to take payment via Direct Deposit and Cheque, cash is also good!

Q.

Is this real life?

A.

Is this just fantasy?

Q.

What is the deal with Pre-Paid Design?

A.

Our prepaid packages are a nifty way to save a bit of cash if you know you are going to need our services in the future.

Pay for ten hours upfront and get two hours free. Pay for twenty hours and get five hours free. Everybody wins.

You get free design and we get your cash upfront to spend on chocolate and other things that improve our business.

Q.

Your prices are pretty good but I’ve seen cheaper. Why aren’t you the cheapest?

A.

We have put a lot of effort into keeping our prices very competitive and consistent.

We will never compromise on the quality of our products and services, meaning that sometimes we are not the cheapest.

The quality however of everything we produce is first class and many times unmatched by our competitors.

Q.

Can you please tell me the most commonly used print sizes here in Australia?

A.

Sure, we offer various forms of print, from business cards, flyers and brochures to pull-up banners, vinyl banners and more.

Business Card: 90 x 55mm
A0: 840 x 1188mm
A1: 594 x 840mm
A2: 420 x 594mm
A3: 297 x 420mm
A4: 210 x 297mm
A5: 148 x 210mm
DL: 99 x 210mm
A6: 105 x 148mm
A7: 74 x 105mm